Vantage point

Friday, March 11, 2005

Where's your Salwar, Yana?

To me this 7 Up ad is one of the most pitiful wastes of resources at hand.

Firstly, they have wasted the pulchritude of Yana Gupta. I don't know what they attempted to do with her, but she ends up looking like a European cross dresser who forgot to wear a salwar, and came wearing only a kameez.

Secondly, they have slaughtered Fido Dido, one of the most endearing and "cool" characters in the ad world. Watching him jive to a so-called Qawwali is as revolting as listening to Bugs Bunny dubbed in Hindi.